Working on a web site is of course very challenging, even if let’s say you are using a MacBook to support you on your work. The main thing here is to make sure that everything you do would be beneficial to the web site’s traffic. Of course, the more people that type the name of your web site in their URL box, the better. The basics include keywords, where you use the most typical words that people might be searching for, keeping it simple so more people would be interested looking at it, lesser cells and tables as much as possible, creation of good meta tags, most important keywords being placed in the main page of the web site and of course, keeping track of your search engine rankings. There are of course a lot more that you can do but the ones above are very important if you want to see to it that people would visit your site.